Hello everyone,
I have some exciting news. We are launching our new training arm, FeBa, in partnership with the Centre for Strategic Communication Excellence (CSCE). This collaboration brings together years of expertise and a shared commitment to advancing communication excellence.
Meet FeBa’s Founders
Felicity Cull is our go-to social media expert, who has successfully navigated some of Australia’s most complex online communities. Her strategic direction has consistently turned challenges into opportunities, making her a powerhouse in the digital space.
Then there’s me, Barbara Pesel. With more than 26 years of experience, I’ve dedicated my career to leveraging the power of communication for positive societal impact. My passion lies in inspiring and driving meaningful change across varied sectors, and I’m excited to bring this focus to FeBa.
Why FeBa?
FeBa is the first two letters of Felicity and Barbara – imagine how surprised we were to realise that it’s also a first name that means ‘The source of light.’
‘FeBa’ is derived from the Greek name Phoebe, meaning ‘bright’ or ‘pure,’ perfectly embodying our mission to deliver communications training that shines.
FeBa’s goal is to shine a light on best practices, innovative strategies, and impactful solutions. We’re offering a series of courses aimed at enhancing your skills and furthering your professional growth.
Whether you’re looking to navigate the digital landscape more effectively or refine your strategic communication skills, FeBa can help. In these sessions, we’ll be sharing the insights we’ve gathered in our varied careers with you in a welcoming, collaborative space.
Our partners
The CSCE specialises in building strategic communication capabilities through customised training programs that empower professionals and leaders to thrive in today’s fast-paced world. With a vast global network, the CSCE provide exclusive resources and insights, ensuring that members stay ahead of industry innovations and emerging technologies.
We’re so happy to be working with them to strengthen their capabilities in social media.
What do you need?
In classic P&C fashion, we’re flexible to your needs. Want us to come to you and deliver training to your entire department? We can do that! But we’ll also be delivering lunch and learns you can participate in from your desk. Reach out to us for a chat if you have specific needs.
Check out our course offering.
Warm regards,
Barbara Pesel
