Louis Weighs In: TikTok Drama, Commonwealth Culture, and Internet Sophistication

Ah, humans. So predictable, yet endlessly amusing. “Oh naauuuuuur!” indeed. While you all were busy chasing your tails over the TikTok drama, I was observing, paws crossed, from my chaise lounge—naturally. Allow me, Louis, arbiter of culture and connoisseur of content, to weigh in. First, let’s address the CommonwealthTok phenomenon. Bravo, darlings. Finally, a moment […]

“Oh naauuuuuur!” What we did on TikTok while the Americans were away.

  For those immersed (possibly too immersed) in TikTok, it’s been an interesting week. On January 18, TikTok became unavailable to users in the United States following a Supreme Court decision upholding a ban. Twelve hours later, on January 19, then President-elect Donald Trump announced plans to delay the ban, leading to the app’s restoration. […]

Paw-some summer safety tips

Paw-don me for barging in, but as your trusted culture manager (and resident good boy), I couldn’t let summer pass without some tail-wagging tips for keeping us pets safe and happy. After all, nothing puts a damper on sunny adventures like a hot mess—literally! So, let’s dig into my tried-and-true advice for a paws-itively perfect […]

Let’s break free of the ‘sameness’ syndrome

Why is it that so many companies and brands look eerily similar? Walk into any boardroom, scroll through a dozen LinkedIn posts, or sit in on industry trend discussions, and it becomes excruciatingly evident — the sameness syndrome has taken over. Brands are falling victim to the trap of replication, where differentiation is replaced by […]

Introducing FeBa: Communications training that shines

Hello everyone, I have some exciting news. We are launching our new training arm, FeBa, in partnership with the Centre for Strategic Communication Excellence (CSCE). This collaboration brings together years of expertise and a shared commitment to advancing communication excellence. Meet FeBa’s Founders Felicity Cull is our go-to social media expert, who has successfully navigated […]

Barbara Joins IABC Asia Pacific Board as Vice Chair

Barbara has stepped into the role of Vice Chair for the International Association of Business Communicators (IABC) Asia Pacific board for the 2024-25 term. This appointment reflects Barbara’s unwavering dedication to advancing the field of business communications across one of the most dynamic regions globally. Her new role will be pivotal in shaping the future […]