Podcasting for Niche Audiences

Outcome:

By the end of the course, you’ll have a solid understanding of how to create, manage, and grow a niche podcast, equipped with strategies to engage and expand your dedicated audience.

Delivery:
2 x 2-hour sessions
Pricing
$825 pp, minimum of 4 people

Explore specialised podcasting with content experts. Come away with an understanding of how to create engaging content that captivates and expands a specific audience in corporate and government contexts.

Course Description:

In 2023, Australian podcast listenership was the highest ever recorded. This course reveals the ways that podcasts excel in delivering tailored content for specific interests, making them well-suited for corporate and government environments.

Learn from a content expert whose corporate podcast boasts more than 11,000 listens. Dive into the content creation process from idea to execution. Gain knowledge that will enhance your ability to engage your specific audience, and strategic content development techniques to strengthen listener loyalty and broaden your podcast’s impact.

What to Expect:

  • Comprehensive overview of niche podcasting
  • Step-by-step guidance on content creation
  • Strategies for audience engagement and growth
  • Interactive discussions and practical exercises

Who Should Attend:

This training is designed for aspiring and existing podcasters, content creators aiming to reach specific audiences, and communications professionals operating in niche markets. Whether you’re just starting out in your podcasting journey or looking to enhance your skills, this training will provide valuable insights and strategies tailored to your career level.

Course Outline:

  1. Introduction to Niche Podcasting
  2. Understanding Your Audience
  3. Content Planning and Strategy
  4. Recording and Production Techniques
  5. Promotion and Audience Engagement
  6. Analytics and Continuous Improvement

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