The wild dachshund named Valerie: a poodles take on canine freedom
I’ve never met Valerie. Truthfully, I’m not sure I want to. What I know of her came in fleeting whispers; fragments overheard during an obligatory trip to the salon. It wasn’t the usual chatter about biscuits or the weather, but something far more peculiar. Wilder. Valerie is no ordinary dachshund. This little dog, missing for an […]
When crisis strikes, you need to be ready.
Crisis communication is an art and a science. It’s so much more than issuing statements or apologies. Even with all the best planning and preparedness a crisis can strike unexpectedly, and how you first handle it often sets the tone of how it will play out. As someone who works in issue management, I see […]
The art of sniffing: Louis’ guide to wee-mail and canine curiosity
Louis here, your friendly neighbourhood poodle, connoisseur of fine aromas, and self-proclaimed expert on all things sniffable. Today, I’d like to discuss something vital to my existence: wee-mail. Yes, you heard that right. Wee-mail. For us dogs, it’s the cornerstone of communication, connection, and social hierarchy. While you humans have inboxes and DMs, we have […]
Social Media training in Australia: Are we doing enough for our teams?
Smooth sailing among icebergs: the case for social media training. The job of a social media manager has changed considerably over the years I have been in the game. One area that no longer seems to be a priority is foundational training in how social media works. It’s a major risk. Using social media without […]
Louis Weighs In: TikTok Drama, Commonwealth Culture, and Internet Sophistication
Ah, humans. So predictable, yet endlessly amusing. “Oh naauuuuuur!” indeed. While you all were busy chasing your tails over the TikTok drama, I was observing, paws crossed, from my chaise lounge—naturally. Allow me, Louis, arbiter of culture and connoisseur of content, to weigh in. First, let’s address the CommonwealthTok phenomenon. Bravo, darlings. Finally, a moment […]
“Oh naauuuuuur!” What we did on TikTok while the Americans were away.
For those immersed (possibly too immersed) in TikTok, it’s been an interesting week. On January 18, TikTok became unavailable to users in the United States following a Supreme Court decision upholding a ban. Twelve hours later, on January 19, then President-elect Donald Trump announced plans to delay the ban, leading to the app’s restoration. […]
