Epic Games takes a bite out of Apple
It’s January 1984, and a young, upstart tech company releases an ad for their new product.
Don’t take journalism for granted, you’ll miss it when it’s gone
Like most industries, news has been at the mercy of COVID-19, the axe brought down on hundreds of jobs across our two major news publishers, Nine and News Corp, leaving the profession close to life support.
Lessons Learnt From Dan Andrews’ Crisis Communications
Victoria’s State Premier, Daniel Andrews holds an unenviable position. He is responsible for communicating a seemingly endless stream of bad news, to an increasingly anxious and fatigued public.
How communications helped launch a British football club into the Premier League
While business decisions should always be made through a financial lens, the communication angle is sometimes neglected.
Pitching to the media: it’s tougher than it looks
It’s one of the most challenging components of PR, yet to the untrained eye, pitching to the media can look remarkably easy.
Barcelona Principles 3.0: Seven Principles To Guide Communicators
Ten years ago, PR practitioners from around 35 countries met in Barcelona, Spain for a summit that would advance the PR/communications industry globally.